In 2014, Carissa and Kenneth Stephens discovered a love for wine, especially intrigued by minority-owned wine brands. A trip to Italy in 2015 deepened their passion, with the Venetian atmosphere and Tuscan landscape heightening their appreciation for Barolo and Chianti Classico.

A disappointing venture into a luxury wine club in 2017 nearly led them away from the wine industry. But, in 2019, they chose to launch their own brand, Pur Noire, to combine high-quality wine with unique experiences.

Though the COVID-19 pandemic disrupted their initial launch plan in March 2020, the couple pivoted to a virtual event, nearly selling out their proprietary Red Blend within their first three months. Despite the pandemic’s limitations, the quality of the wine received acclaim.

November 2021 saw the opening of Houston’s first Black-owned winery and tasting room by Pur Noire, earning praise and major press coverage. Since then, the portfolio has expanded to nine wines, winning numerous awards and even earning Pur Noire the Innovator of the Year Award from HUE Society in 2022.

Persistent and committed to excellence, Pur Noire has grown sustainably, now shipping their award-winning wines to 42 states. The brand continues to thrive, representing Houston’s first Black-Owned winery and tasting room. Enjoy Pur Noire today!